Payment-by-KPIs

We think they’re so important you should only pay for the KPIs your agency achieves...

In today’s PR market, it’s common for clients to ask their agency to focus on certain sectors of the media. TV perhaps. Maybe national newspapers. Or online.

We also know that sometimes the campaigns don’t hit the spot.

Some clients even say that in a perfect world they’d only wish to pay for the media sectors they identify as crucial. Those sectors that they believe make a real difference to their business be it sales, profile or awareness.

Well, we’ve decided that’s fine with us! We’ve just made it a perfect world!

Rooster is so focused on delivering against agreed Key Performance Indicator (KPI) targets for individual sectors of the media that we decided to create a brand new concept in the PR industry:

Payment-by-KPIs PR©!

So, if you know where you want coverage in the media. And you only want to pay for those results, you know where to turn.

Ask about Rooster’s Payment-by-KPIs PR© - the brand new PR service concept, created by the leading travel and lifestyle PR company.